While other Spanish regions compete for individual hotel projects, the Canary Archipelago has quietly become the country's most important destination for hotel capital. The numbers from the Colliers 2025 report are clear: €1.039 billion in a single year, spread across 17 transactions — accounting for 24 per cent of Spain's total hotel investment volume.
The Record Year 2025 at a Glance
Spain's hotel market reached a total volume of €4.275 billion in 2025 — the second-best figure ever, surpassed only by 2018. A total of 194 transactions were recorded, including existing hotels, conversions and new developments. The vacation segment dominated with 55 per cent of the volume and €2.336 billion.
Total volume: €4,275m (second-best ever)
Transactions: 194 (existing, conversion, new-build)
Vacation segment share: 55% (€2,336m)
Domestic investors: 61–72% · International: 28–39%
Source: Colliers Hotel Investment Spain Report 2025
Canaries: Three Years at the Top
The Canary Islands have led Spain's hotel investment ranking without interruption since 2023. In 2025, €1.039 billion went to the archipelago — a quarter of the entire market. By comparison, the Balearic Islands, traditionally the strongest competitor, reached €464 million with a similar number of deals.
Cumulating the years 2019 to 2025, a total volume of roughly €4.2 billion has flowed into Canarian hotels alone. This figure underscores a structural shift: the Canaries are no longer merely a holiday destination but a strategic investment location.
The Record Transaction: Mare Nostrum Resort
The largest single transaction in Spanish hotel market history took place on Tenerife in 2025. Spring Hotels acquired the Mare Nostrum Resort complex in Arona from Selenta Group (Brookfield) for €430 million. The resort comprises three hotels — Mediterranean Palace and Sir Anthony (both five-star) and Cleopatra (four-star) — with more than 1,000 rooms in total, a MICE centre for over 1,600 delegates and a Hard Rock Cafe.
The transaction was advised by Colliers and financed by CaixaBank. Spring Hotels, based in the Canary Islands and owner of the Intercontinental Barcelona, increased its portfolio to six hotels with more than 2,300 beds.
Price: €430m (largest single hotel deal in Spain ever)
Seller: Selenta Group (Brookfield) · Buyer: Spring Hotels
Location: Arona, southern Tenerife (beachfront)
Scope: 3 hotels, 1,000+ rooms, MICE centre, Hard Rock Cafe
Prior renovation: €56m by Selenta
Why the Canaries?
The archipelago's dominance rests on a combination of factors. Year-round tourism with steadily growing international arrivals ensures reliable occupancy. The limited supply of new-build hotels — driven by strict spatial planning and environmental regulations — pushes prices for existing properties upward. At the same time, buyers invest specifically in renovating and upgrading existing hotels to move into higher categories.
The fiscal framework adds another layer: the Canarian special zone ZEC and the Zona Franca offer tax incentives that are also attractive for hotel holding companies. And the geographic position — between Europe, Africa and Latin America — makes the islands a hub that attracts not only tourists but capital from multiple continents.
Outlook 2026: Still Positive
Both Colliers and Christie & Co rate the outlook for the Canarian hotel market in 2026 as positive. Demand for vacation properties in premium locations remains high, while supply stays structurally tight. Mega-deals like Mare Nostrum have demonstrated that nine-figure sums are possible in single transactions — a signal to institutional investors worldwide.
For the local economy, the capital inflow means above all: jobs. Every hotel renovation generates orders for construction firms, architects, suppliers and service providers. Whether this also leads to better wages and working conditions for hotel employees, however, remains the critical question — and one that policymakers must answer.